JD.com and Nespresso recently became partners in an effort to reduce their carbon footprint and reduce corporate waste. A carbon footprint is the amount of carbon compounds, such as carbon dioxide, edited into the atmosphere as a result of burning fossil fuels by a person, corporation or group of people.
Both corporations are dedicated to recycling Nespresso’s coffee capsules in order to recover aluminum, a natural resource, which can be used again as a raw material. Nespresso has appointed JD.com to employ its internal logistics network to coordinate Nespresso’s recycling program in China. JD.com will schedule the collection of these capsules from their eCommerce consumers and deliver these capsules to local recycling facilities for processing.
Coffee capsules are a big concern for environmentalists because of the waste they create. Both JD.com and Nespresso have committed to recycling this “consumer waste” and giving it a new purpose. Through their joint program, both Nespresso and JD’s corporate sustainability increases. The capsules are made of aluminum, a natural resource that has become a costly raw material in the past decade. Instead of spending money to purchase new aluminum, they are saving money by recycling both the capsules and the tops.
The aluminum is used to create new packaging for Nespresso coffee, as well as, other food and drink items sold by their corporation. Other items such as bicycles and window frames are also manufactured. They are confident that they will be able to recycle get a minimum of 86% of the capsules. By 2020, their goal is to recycle 100% of the capsules. Get More Information Here.
The sustainability of the environment from which both corporations operate from in China also increases as a result of this project. JD.com and Nespresso are supporting local and family-owned, organic farms in China by giving them coffee grounds at no expense. The coffee grounds, found within the reclaimed, capsules will support China’s agricultural economy by providing compost, an organic compound, which will be used to enrich the soil. The produce that is grown on farms using this compost, will in turn, support China’s growing population with fresh, organic food.